Tata Portal's profile

BudX :: The Venue



BudX @ Lima // Entrance design
BudX events often incorporate educational components, such as workshops, panels, and discussions, aimed at fostering community engagement and promoting knowledge-sharing within the music and nightlife industry.

Budweiser's BudX was a series of live music events and performances sponsored by Budweiser. These sessions often featured a mix of well-known and emerging artists across various music genres, providing a platform for both established and up-and-coming musicians to showcase their talents. The events were typically held in various venues and locations, aiming to bring people together through the shared enjoyment of music and good vibes, often with Budweiser branding and promotional support.

Client: Backus
Agency: Veltrac Music
Art Direction: Tata Portal


When it comes to hosting the BudX event, we understand the importance of creating an entrance that not only sets the tone but also reflects the dynamic and innovative spirit of the Budweiser brand. That's why we've developed a revolutionary modular front entrance that embodies the essence of BudX while offering unparalleled flexibility to adapt to any venue.

Design Concept: Our modular front entrance for BudX is a groundbreaking solution that combines cutting-edge design with practical functionality. By embracing the concept of modularity, we've created a versatile entrance that can be effortlessly customized to suit the unique characteristics of each BudX venue, ensuring a seamless and immersive experience for attendees.


Picture stepping up to the entrance of the BudX event, where the pulsating rhythm of the music sets the tone for the night ahead. As you approach, you're greeted by dynamic light stripes adorning the door, pulsating in perfect harmony with the beat of the music. 

Each flash of light feels like a heartbeat, syncing with the energy of the crowd and immersing you in the vibrant pulse of the night.

 These mesmerizing light displays not only welcome guests with a visual spectacle but also serve as a tangible connection to the heartbeat of the BudX experience—a celebration of music, culture, and unforgettable moments.

The next, it transforms into a vibrant outdoor installation, with bold colors and industrial shapes that reflect the energy of a music festival.
With our modular design, the possibilities are endless.


ty  all :)




BudX :: The Venue
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BudX :: The Venue

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